Comissioned by menswear fashion agency based in Manchester, Blah Blah Blah Clothing to create a suitable design appearing on both a hanging street sign outside the company office and several hundred beermats that serve as advertising material.
The company's office space and press material are based around the theme of an Old English pub complete with working bar and mounted animal heads. The deer head was chosen as their unofficial mascot and so in a slight twist she is dressed in a red hunting jacket similar to those found on actual vintage beer mats.